Online shopping is booming. While the revenue from e-commerce has increased enormously in the past few years, the coronavirus crisis has added to this. Nowadays, it is no longer necessary to visit a physical store. More and more entrepreneurs have concluded that e-commerce is an essential and permanent part of their business. This also implies that more and more companies are having a webshop created. Having a professional webshop created is a wise investment in the future.
What is the importance of having a good webshop created?
When you, as a customer, pass by a messy, unkempt shop window, this does not exactly encourage you to step inside. And when you visit a shop and are told at the checkout that you cannot pay by card, the chance that you will visit this shop again decreases significantly. The same laws apply to a webshop. By having a good webshop created, you stimulate sales and customer satisfaction. The professionals at Wise Minds have years of experience with this.
Having a webshop created makes entrepreneurship easier
The shift from physical sales to e-commerce is a trend that is expected to continue for quite some time. Not surprising, since customers can now make their purchases at any time they wish. Bad weather, parking and out-of-stocks no longer spoil things. With just a few mouse clicks, the customer makes his purchase. The opportunities for you as an entrepreneur are therefore great and will continue to grow in the future. Provided you decide to have a professional webshop created.
Retaining and attracting customers
Initially, you may think that having a professional webshop created is intended to increase your turnover. However, this is not the only goal. Your webshop is also an important tool for making contact with potential new customers and gaining brand awareness. By having a good webshop created, not only do you keep your existing customers satisfied, but you also attract a large number of new customers. If you have a webshop created by a professional, the shopping experience will also not be inferior to that of a physical store.
A webshop that is maximally fruitful
Webshops are popping up like mushrooms these days. Entrepreneurs who do not have a webshop created, but take on this task themselves, frequently use ready-made webshops such as Prestashop or Lightspeed. The advantage of such Plug & Play webshops is of course the ease with which you build your webshop. However, many entrepreneurs then have to conclude that they should have had a professional webshop created so that it would reap the maximum benefits. Wise Minds is happy to help you with this.
Focus on core business
If you, as an entrepreneur, do not want to have a webshop created by a specialist, you can start yourself with some cheap tools that also provide step-by-step instructions. But as an entrepreneur, how do you know which platform best suits your webshop and how to get the most out of it? Most entrepreneurs therefore choose to have their webshop created by a professional software company. This ensures that competent work is delivered and they can focus on the core business of their company in the meantime.
Software packages for webshops
Wise Minds mainly builds its webshops with two different software packages: Magento and Woocommerce. Magento is open source software and the world’s most popular e-commerce system. The software allows you to manage all elements of the webshop yourself. It is also constantly possible to expand the webshop. The program has both B2B and B2C capabilities. Tens of thousands of entrepreneurs have had a Magento webshop created. Do you want to have such a professional webshop created? With Wise Minds, you benefit from the extensive knowledge and experience of our specialists.
Having a Woocommerce webshop created
You can have a Woocommerce webshop created if you have a WordPress website. If that is not yet the case, this should first be created. Woocommerce is user-friendly, expandable and customizable. About a third of all existing webshops run on this software program. If you decide to have a Woocommerce webshop created, SEO – just like WordPress – plays an essential role. It is highly recommended to have a webshop created by a professional. This is a task that requires a lot of effort and experience.
Woocommerce and the hosting server
If you decide to have a webshop created with Woocommerce, it is important to know that this software will require quite a lot from the hosting server. For you as an entrepreneur, it is essential not to cut corners on this if you want this professional webshop to operate as it should. If you imagine that your webshop will go offline because the server is overloaded and customers will drop out as a result, you will not only miss out on sales at the moment, but this will also have consequences for your customer base in general.
Having a handy app created for your webshop
Do you already have a webshop? At Wise Minds, not only can you have a webshop created, but you can also have an app made for an existing webshop. This makes things even easier for your customers and they will bond with you more quickly. There are various options for creating an app. Of all apps, native apps provide the best user experience. In addition to native apps, there are also web apps (websites that act as an app) and hybrid apps. The professionals at our software company will be happy to inform you about the possibilities.
Cashing in on the success of e-commerce
Having a webshop created is one of the best investments you can make as an entrepreneur in your business. E-commerce continues to grow, which means that’s where most of your opportunities lie. Not every webshop is successful; that’s why it’s important to have your webshop created by a professional. Wise Minds ensures that your webshop provides an optimal user experience le…